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Many
organisations have a combination of in-house expertise
and external agencies working to implement and deliver
the different aspects of corporate digital strategy.
SEO/SEM, ad serving, e-mail broadcasting and affiliate
schemes are often managed in isolation without a
clear overview of the comparative success or otherwise
of each being available.
Intellitracker
have a great depth and range of experience in working
with all of these different systems and integrating
their management to deliver leading edge business
intelligence and customer insight.
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We
provide our clients with a competitive edge through
the provision of insightful reports showing the
performance of each digital channel compared with
both the other digital and non digital channels. We
integrate data from external sources to show how
external factors effect the performance of digital
channels.
If
you have external information sources relevant
to your digital marketing activities we can correlate
this with your online management information.
This provides you with the an integrated view
and the intelligence and knowledge you need to
optimise your business.
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